The central concept for the brief was to deliver a minisite which provided users with a new featured piece of content every day.  "Rolling Credits" is a minisite which focuses on providing daily film recommendations to young adults within Australia. Its primary aim is to remove the unnecessary amount of time that is wasted trying to find a new movie to watch. The site allows users to quickly browse it's library of recommendations and promptly decide what film they want to see.
Goals (Business Goals & General Objectives)
Allow for new films to be found with ease
-Develop a visually pleasing interface that is quick and responsive allowing for users to quickly discover a new film recommendation.
Increase revenue to the film industry
-Regularly update the content of the site showing new films that users can potentially purchase to view.
Rolling Credits target audience are students aged from 18-25 years-old. The main concern of the target audience is their limited amount of free time due to their studies and work.  It's due to this that the site must display information effectively, allowing the user to spend their time in an efficient manner.
Wireframe Process
The wireframes were first made as a low fidelity construction of the site's general layout. After finding a satisfactory layout a prototype was made in Adobe XD for user testing. The final assets and visualise were then later finalised and ported into Adobe XD to create a high fidelity prototype.
Wireframe Final
The layout is balanced symmetrically which gives the design a sense of stability and structure. A lot of elements are repeated in patterns to allow users to quickly adjust and access its contents. This only changes on the pages for the selected films. The layout is modified in order to present more heavy pieces of information to the user.
User Testing
Due to the limited time frame of the project, only two user tests were conducted, one during the initial prototype and another using the high fidelity prototype. Five users were tested and asked to fill out a survey after their experiences. The survey followed Nielsen's 10 Usability Heuristics for Interface Design. It covered five main sections, readability, accessibility, navigation, design and user experience/feedback.
The initial concerns from the first user test were that the original movie pages were too difficult to understand. The content didn't really help users understand what type of movie they were looking at. They wanted more information and a better indication of the movie's ratings. Which was why it was redesigned to include a user testimonials and a new graph which more accurately displayed the film's rating.
The final user test that occurred helped determine the final colour adjustments and icon types. The design originally had a harsh high contrast red used for most elements which made things difficult to read. This was reduced both in colour contrast and usage. Users also felt that some icons didn't make sense which is why they removed entirely. The icons seemed unnecessary and only acted as a further distraction from the content on the page.
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